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Understanding the Zero Risk Bias

12 hr ago

Understanding the Bandwagon Effect

Sep 9

Understanding the role of Emotions in Marketing

Sep 3

Understanding the confirmation bias in marketing

Aug 26

Have you ever played the game of word association? It’s where everyone sits in a circle, and the first player says one word out loud. Then, the next pl…

Aug 19

The IKEA Effect

Aug 12

Using the Scarcity Principle in Marketing

Aug 5

Understanding the Ambiguity Effect

Jul 29

Nostalgia Effect in Marketing

Jul 22

Noble Edge Effect

Jul 15

Barnum Effect in Marketing

Jul 8

Understanding loss aversion in marketing

Jul 1

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